Sweetener
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Sweetener is a substance that sweetens foods and/or beverages. Such as sugar, honey or a low-calorie (sometimes) synthetic product(s) called non-nutritive sweeteners, used instead of natural, calorie containing ones.
The word is also used as a descriptor, such as describing an added inducement: "As a sweetener to induce applications for the position, potential employees were offered two weeks paid medical leave each year."