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Revision as of 19:03, April 8, 2025
The New Model of Selling: Selling to an Unsellable Generation by Jerry Acuff and Jeremy Miner is a 2023 book on how to sell more effectively. Jerry Acuff’s and Jeremy Miner's approach reframes sales through the lenses of neuroscience and persuasion. In their sales model, which reflects that today's consumers are armed with an abundance of information and have more skepticism and sales resistance than previous generations, the goal is to aid the customer to think for themselves, with an emphasis on problem solving and personal connection.[1]
Book summaries
- The New Model of Selling, SoBrief.com
- Summary: The New Model of Selling: Selling to an Unsellable Generation by Jerry Acuff and Jeremy Miner
- Selling to an Unsellable Generation: The New Selling Model - Βοοκ review and how to apply to early stage start- ups
Book
The New Model of Selling: Selling to an Unsellable Generation by Jerry Acuff and Jeremy Miner. Morgan James Publishing (March 14, 2023).