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Apple Inc.

2 bytes added, 21:04, February 7, 2015
/* Jobs Returns */ clean up
John Scully, who had spent his career at [[PepsiCo]], was appointed CEO of Apple by Apple's Board because Apple's Board would not let Jobs run the company. He was selected based on his marketing and management expertise. Jobs supported Scully's selection because he knew nothing about computers and would need to depend on Jobs for all decisions. This backfired on Jobs when he was forced to leave the company leaving control into the hand of a man who knew nothing about computers. Sales at Apple increased from $800 million to $8 billion under Scully's management.<ref>{{cite news|work=The New York Times|url=http://www.nytimes.com/1993/10/16/business/company-news-visionary-apple-chairman-moves-on.html?scp=8&sq=john%20sculley%20apple&st=cse|title=Company News – Visionary Apple Chairman Moves On"|accessdate=September 2, 2012|date=October 16, 1993|first=John|last=Markoff}}</ref> Under Scully, Apple introduced the [[Newton]], a personal digital assistant. Although the Newton was not a market success it inspired other similar products such as the [[Palm Pilot]].
==Jobs Returnsreturns==
In 1997, Jobs organized a boardroom coup against then-CEO Gil Amelio to take control of the company after 3 years of declining stock values. He then restructured the company's product line, and eventually introduced an all-in-one computer named iMac.
Tim Cook was acting CEO when Jobs was having health issues. On October 5, 2011, Jobs died , and Cook became the actual CEO. 
==Current products==
Apple continues to sell desktop computers, the iMac all-in-one, the MacBook Air laptop line, the iPad tablets, the iPhone smart phones, Beat headphones, the iCloud [[cloud computing]] service and iPod portable media players. Apple has announced that it will sell a new smart watch in 2015. Apple sells its products both on-line and through an international chain of company-owned retail stores.
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